BF’s public relations work informs both end users and the trade press about the products and services of the flat glass industry. To do so, BF issues press releases and brochures, publishes a monthly newsletter for its members, and offers information for energy consultants relating to the topics of glass and windows. With its “Energiesparen mit Glas” initiative, a Germany-wide campaign of the entire glass industry, the replacement of obsolete glazing units such as uncoated insulating glass and single glass by modern thermal insulation glass is being promoted. As part of that initiative, BF attends trade fairs, show and informative events; it also provides many of its partner companies in the professional trades all over Germany with information and advertising materials, enabling them to promote energy-efficient modernisation of glass and windows in their own locations.
BF organizes symposiums on current topics in the industry, where the participating and the supporting members can become actively involved. It offers technical product training courses.
All in all, BF’s policy is geared to offering its members benefits wherever a common approach strengthens them. It therefore takes on all those jobs which the member companies cannot handle themselves at all (representation of political interests) or where the harnessing of their activities in a higher-level and neutral institution affords advantages (work on standards, general public relations work).